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Images of Strategy

Images of Strategy

by Stephen Cummings (Author)

  • Used

    Illustrated 2003

    $3.25

  • New

    Illustrated 2003

    $39.99
Synopsis

Images of Strategy develops an innovative and multi--faceted approach to strategic management which will enable students to use and develop interesting and wide--ranging applications alongside some of the latest ideas and analysis. * An innovative and multi--functional approach to strategic management. * Approaches strategy from different viewpoints: functional, eg technology and systems management, marketing, accounting and HRM, and analytical, eg organization theory, game theory and knowledge management * Helps students to analyse, integrate and apply the many competing functional elements of strategic choice in todaya s world. * Includes case examples to illustrate the chapters. * Provides further reading sections and student questions * Written by a team of top management scholars with many years of successful MBA teaching experience. Further lecturer resources and links, including case analyses and Power Point slides, are available at www.blackwellpublishing.com/cummings

$3.25

Save:$38.18 (92%)

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1 in stock

More Information

Format: Illustrated
 Pages: 464
 Edition: 1
 Publisher: John Wiley & Sons
Published: 20 Jun 2003
ISBN 10: 0631226109
ISBN 13: 9780631226109

Media Reviews
An excellent book that will have a major impact on the strategy/organisation field/discourse. A a must buya for those researching, teaching and studying in the strategy/organisation field. A book that raises fundamental questions about and provides highly provocative responses to the paradoxes of crafting strategy in a highly uncertain and ambiguous world. It rips strategy free from the contorting embrace of rational, linear thinking and relocates it in a real world where history, politics, power and culture are the driving forces of change. Michael Reed, Lancaster University Images of Strategy breaks new ground. It takes us away from the stale bureaucratic metaphors of strategy towards a dynamic field that is much more useful to the real world of business. Images of Strategy is a must read for all who call themselves strategic thinkers. The academic field of strategy wona t be the same. R Edward Freeman, Darden University of Virginia This is one of the most refreshing books in strategy that I have seen for a long time. It blends smoothly Portera s rigour, Mintzberga s playfulness and Morgana s multi--perspectivism. Cummings and Wilson have brought together a number of fascinating papers and have done so within an eclectic yet insightful framework that stretches from the ancient Greeks to postmodern philosophers. A wonderfully refreshing book! Haridimos Tsoukas, University of Strathclyde Images of Strategy!puts forward a way of looking at strategy development that seeks to acknowledge, combine and network ideas from a variety of perspectives. Practiced in this spirit, the approach is a refreshing, challenging, and energizing one that can potentially stimulate significant breakthroughs in theory and practice. Images of Strategy is a fascinating book to read. It is targeted to managers interested in strategy. Will it help them become better strategists? I believe so! William D. Guth, Academy of Management Review, July 2004
Author Bio
Steve Cummings is Professor of Strategic Management at Victoria Management School and a visiting lecturer at MIB, Ecole National Center de Paris and Vlerick Business School, University of Ghent, Belgium. David Wilson in Professor of Strategy at the Warwick Business School, head of the Centre for Corporate Strategy and Creativity, and author of many previous books and journal articles. The contributing authors include well--known and respected scholars in organization and management theory with many years experience of teaching MBAs, undergraduates and executives at one of the leading business schools in Europe: