Language of Advertising (Language in Society S.)

Language of Advertising (Language in Society S.)

by Torben Vestergaard (Author)

Synopsis

Whenever we pick up a newspaper or magazine, turn on the television or look at the heardings on roadsides, we are confronted with advertisements. These do more than simply sell a product - they work in subtle ways to persuade us to accept the way of life and pattern of our needs that they depict.

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More Information

Format: Paperback
Pages: 196
Edition: 1
Publisher: John Wiley & Sons
Published: 11 Apr 1985

ISBN 10: 0631127437
ISBN 13: 9780631127437