The Bottom Line: Practical Financial Management in Business

The Bottom Line: Practical Financial Management in Business

by Alan Warner (Author)

Synopsis

In this book, Alan Warner uses the power of romantic fiction to explain the key concepts of business finance to the non-accountant. As the novel's hero, a sales and marketing director, learns financial management techniques, so the reader learns with him.

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More Information

Format: Paperback
Pages: 256
Edition: New
Publisher: Gower Publishing Ltd
Published: 17 Dec 1993

ISBN 10: 056607480X
ISBN 13: 9780566074806