by Alan Warner (Author)
In this book, Alan Warner uses the power of romantic fiction to explain the key concepts of business finance to the non-accountant. As the novel's hero, a sales and marketing director, learns financial management techniques, so the reader learns with him.
Format: Paperback
Pages: 256
Edition: New
Publisher: Gower Publishing Ltd
Published: 17 Dec 1993
ISBN 10: 056607480X
ISBN 13: 9780566074806