by ThomasWilliams (Author), David R . Anderson (Author), Dennis J . Sweeney (Author)
This revised text is designed to provide students with a conceptual understanding of the role that quantitative methods play in the decision making process. It describes the many quantitative methods that have been developed, explains how they work, and shows how the decision maker can apply and interpret data. The book has been written with the non-mathematician in mind; it is applications oriented. In each chapter a problem is described in conjunction with the quantitative procedure being introduced.
Format: Hardcover
Pages: 834
Edition: 7th Revised edition
Publisher: South-Western, Division of Thomson Learning
Published: 27 Aug 1997
ISBN 10: 0538876018
ISBN 13: 9780538876018