Crafting Strategy: Embodied Metaphors in Practice

by Loizos Heracleous (Author), Claus D . Jacobs (Author)

New
Hardcover
2011
$104.50

This book presents a theoretically informed approach to creative strategizing based on building metaphorical structures that represent organizations.

Synopsis

This book presents a theoretically informed approach to creative strategizing based on building metaphorical structures that represent organizations.

$104.50

Quantity

20+ in stock

More Information

Format: Hardcover
Pages: 260
Edition: 1
Publisher: Cambridge University Press
Published: 02 Jun 2011
ISBN 10: 0521116554
ISBN 13: 9780521116558

Crafting Strategy: Embodied Metaphors in Practice

New

$104.50

Synopsis

$104.50

More Information