Copywriting for the Electronic Media: A Practical Guide

Copywriting for the Electronic Media: A Practical Guide

by Milan Meeske (Author)

Synopsis

Prepares you to write effective copy for various types of electronic media, with an emphasis on commercial writing. This work features a brief grammar review that illustrates grammar principles as they apply to broadcast writing, helping you refresh these essential skills. It also includes a chapter on 'Getting the First Job'.

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More Information

Format: Paperback
Pages: 336
Edition: 6
Publisher: Wadsworth
Published: 02 Feb 2008

ISBN 10: 0495411175
ISBN 13: 9780495411178