When Media are New: Understanding the Dynamics of New Media Adoption and Use (The New Media World)

When Media are New: Understanding the Dynamics of New Media Adoption and Use (The New Media World)

by JohnCarey (Author), M . C . J . Elton (Author)

Synopsis

A study of the fascinating relationship between media and everyday life. It investigates the human factors involved in technological change and their implications for future media. It is suitable for media and communication scholars, historians, organizational theorists, and industry professionals.

$35.14

Save:$15.54 (31%)

Quantity

1 in stock

More Information

Format: Paperback
Pages: 374
Publisher: The University of Michigan Press
Published: 15 May 2010

ISBN 10: 0472050850
ISBN 13: 9780472050857