by RobertJ.Mockler (Author)
Multinational strategic alliances are one of the most significant tools used today in business, especially in multinational firms. Although such alliances have been around for a long time, they are particularly important in todaya s business world, and their breadth of use and complexity highlights the need for a comprehensive guide such as this.
Format: Hardcover
Pages: 266
Publisher: John Wiley & Sons
Published: 07 May 1999
ISBN 10: 0471987751
ISBN 13: 9780471987758