by Ford Harding (Author)
As every manager of a professional firm realizes, generating leads and landing new clients is one of the most critical operations of a successful venture. But transforming accountants, architects, attorneys, consultants, engineers, and other professionals into client-generators is not always easy to do.
Format: Hardcover
Pages: 288
Publisher: John Wiley & Sons
Published: 21 Jul 2006
ISBN 10: 0471920738
ISBN 13: 9780471920731