Unofficial Guide to Starting a Business Online (Unofficial Guides)

Unofficial Guide to Starting a Business Online (Unofficial Guides)

by JasonR.Rich (Author)

Synopsis

The inside scoop...for when you want more than the official line! If you have an entrepreneurial spirit and want to capitalize on the fastest growing marketplace ever, the Web, this is the book for you. From choosing the product or service you offer to designing your website to marketing and managing your online venture, this guide gives you step-by-step guidance and helps you avoid common pitfalls. You don't have to be a computer guru or programmer, and you don't have to invest big bucks, thanks to the unbiased recommendations, practical guidance, and insider savvy this book puts at your fingertips. Updated with advice from experts, current statistics, new tips and strategies, and information about hundreds of resources, this guide gets you in business online with: Vital Information on choosing a unique product or service and targeting a specific niche market Insider Secrets from entrepreneurs who have launched successful online businesses Money-Saving Techniques, including using services from Yahoo!, Microsoft, eBay, and others to create a small-business website Time-Saving Tips for obtaining prominent listing placement on search engines and in Web directories and information portals The Latest Trends in online advertising, marketing, and branding, plus the online auction phenomenon Handy Checklists to help you create and operate your online business

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Quantity

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More Information

Format: Paperback
Pages: 456
Edition: 2nd Edition
Publisher: John Wiley & Sons
Published: 02 Aug 2006

ISBN 10: 0471748382
ISBN 13: 9780471748380

Media Reviews
...a must read for any budding Richard Bransons... ( Windows XP Made Easy, November 2006)
Author Bio
JASON R. RICH is the author of nearly thirty books and numerous articles on career-related issues, technology, e-commerce, entertainment, and travel. He authored the first edition of The Unofficial Guide to Starting a Business Online (Wiley), which appeared on the Wall Street Journal bestseller list.