Europe Incorporated: The New Challenge

by Gianni Montezemolo (Author), A. T. Kearney (Author), Montezemolo (Author)

• New

  Illustrated
  1999

  $85.63

  a Gianni Montezemolo has produced an outstanding book on the strategic implications of the emergence of greater Europe for global companies. Based on his many years of experience as a senior executive of major international companies, Montezemolo makes a convincing case as to why greater Europe is destined to be the next economic super power.