The Portable MBA (Portable Mba Series)

The Portable MBA (Portable Mba Series)

by Mary Anne Devanna (Author), Eliza G. C. Collins (Author)

Synopsis

The text covers the core topics taught in America's top MBA programs. It provides concentrated seminars on everything from accounting to marketing to quantitative techniques, taught by a team assembled from the nation's business schools, including Harvard, Wharton, Columbia, Stanford and MIT. Designed to be the virtual equivalent of the first year in a leading MBA program, this book covers managing people, quantitative tools, managerial economics, accounting, financial management, human resource management, marketing management, information technology, operations and production management and strategic management.

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More Information

Format: Hardcover
Pages: 404
Publisher: John Wiley & Sons
Published: 29 Nov 1989

ISBN 10: 0471619973
ISBN 13: 9780471619970