The Name of the Game: The Business of Sports

The Name of the Game: The Business of Sports

by Jerry Gorman (Author)

Synopsis

Combines the business acumen of Ernst & Young with the inside knowledge of renowned sports writer, Skip Rozin, for a unique behind--the--scenes look at how sports have evolved from games to big business.

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More Information

Format: Paperback
Pages: 296
Edition: 1
Publisher: John Wiley & Sons
Published: 07 Mar 1994

ISBN 10: 0471594237
ISBN 13: 9780471594239