The No1 Ethical retailer for Books, CD’s, DVD’s & Games
30 Day Refund Guarantee

Mobile Disruption: The Technologies and Applications Driving the Mobile Internet

Mobile Disruption: The Technologies and Applications Driving the Mobile Internet

by Funk (Author), Funk (Author)

  • New

    Illustrated 2003

    $116.25
Synopsis

A disruptive technology is a technology or innovation that results in worse product performance different from the expected or predicted performance; an example is that the Internet accessible mobile phone was thought to be a portable substitute for the PC-the actual applications of mobile phones are far different from this Describes business models, user needs, and key technologies to create long-term strategies that are profitable in both the long- and short-term

$116.25

Quantity

20+ in stock

More Information

Format: Illustrated
 Pages: 224
 Edition: 1
 Publisher: John Wiley & Sons
Published: 15 Dec 2003
ISBN 10: 0471511226
ISBN 13: 9780471511229

Media Reviews
...a very useful tool for managers looking for help in investigating the positioning of their company in the future...stimulating reading for scientists...so that they can have a complementary...vision of for what the tools they are setting up can be used. (IEEE Antennas and Propagation Magazine, April 2005) ...a good reference for those who wish to learn more about the fast evolving areas of the mobile Internet. (Computing Reviews.com, May 14, 2004) The author explores the roots of this disruption by first examining the key technological trends driving mobile computing. (Computer Magazine, June 2004)
Author Bio
Jeffrey L. Funk, PhD., is a professor of business at Hitotsubashi University in Japan, where he has been studying the mobile phone industry for almost ten years. He has been a consultant to industry leaders like NTT DoCoMo, J-Phone, Nokia, Hutchison Telecom, KPN, and Bouygues Telecom and is a member of the Global Mobility Roundtable, which is an international research group dedicated to the mobile Internet.