by William O'Toole (Author), Phyllis Mikolaitis (Author)
Applies generally accepted project management tools to corporate event planning.* Offers unique, focused coverage dedicated completely to corporate events.* Includes case studies from North and South America, Europe, and the Asian-Pacific area.* Features an accompanying Web site with value-added tools, forms, and checklists.
Format: Hardcover
Pages: 304
Edition: 1
Publisher: Wiley
Published: 12 Jun 2002
ISBN 10: 0471402400
ISBN 13: 9780471402404