New Sales Speak

by Mark Victor Hansen (Foreword), TerriL.Sjodin (Author)

• Used

  Paperback
  2000

  $14.61

  A nationally recognized presentation coach offers her prescription for giving persuasive presentations This valuable primer was written for managers and selling professionals who give one-to-one presentations. Terri Sjodin pinpoints the nine biggest mistakes presenters make including lack of preparation, providing too much information, being boring, an over reliance on visual aids, quirky body language, and inappropriate dress and shows them how to avoid making them. More importantly, she provides priceless pointers on how to build a persuasive case and to deliver it with savvy, and how to find the energy, enthusiasm, and creativity needed to complete the sale. The book features a unique focus on how to develop and deliver persuasive messages. Plus, it provides step-by-step guidance on developing and employing the communications skills needed to be a successful presenter.