
by Mark Victor Hansen (Foreword), TerriL.Sjodin (Author)
A nationally recognized presentation coach offers her prescription for giving persuasive presentations This valuable primer was written for managers and selling professionals who give one-to-one presentations. Terri Sjodin pinpoints the nine biggest mistakes presenters make including lack of preparation, providing too much information, being boring, an over reliance on visual aids, quirky body language, and inappropriate dress and shows them how to avoid making them. More importantly, she provides priceless pointers on how to build a persuasive case and to deliver it with savvy, and how to find the energy, enthusiasm, and creativity needed to complete the sale. The book features a unique focus on how to develop and deliver persuasive messages. Plus, it provides step-by-step guidance on developing and employing the communications skills needed to be a successful presenter.
                        Format:  Paperback
                         Pages: 256
                        
                        
                        
                        Publisher: John Wiley & Sons 
 Published: 28 Nov 2000
                        
                        
                        
                        
                        
                        ISBN 10:  0471395706
 ISBN 13: 9780471395706
                        
                        Book Overview: Terri Sjodin gives 40-60 presentations per year with an average audience of 400-600 and has major clients including United Airlines and Chase Manhattan Bank. She is co-author of  Mentoring the Most Obvious Yet Overlooked Key to Achieving More in Life than You Dreamed Possible .