Managing and Using Information Systems: A Strategic Approach

by KeriE.Pearlson (Author), Carol S . Saunders (Author)

• Used

  Paperback
  2003

  $4.26

  Concepts are presented in clear, non--technical jargon. Presents proven strategies for integrating IT with business strategies to create competitive advantages for organizations. Current readings and Web links bring basic issues up to date with examples of how successful managers implement IT.

• Used

  Paperback
  2001

  $7.76

  This book arms non technical managers with the insights and information they need to become knowledgeable participants in their companies information system resources decision--making. It provides them with a framework for understanding how businesses use and manage information, acquaints them with the key information technologies, and provides them with a working familiarity with MIS, project management, information architecture, and other key components of information systems organization. Readers also learn proven strategies for integrating IT with business strategies to create competitive advantages for their organizations.