Research Methods for Business: A Skills Building Approach, 3rd Ed

Research Methods for Business: A Skills Building Approach, 3rd Ed

by UmaSekaran (Author)

Synopsis

This volume offers a framework for conducting research in a scientific manner for all areas of business. Students learn how to develop practical knowledge and skills to understand and carry out research projects. This edition goes beyond helping students understand the ways in which systematic research can be conducted to describe, explain and predict phenomena of interest pertaining to business.

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More Information

Format: Hardcover
Pages: 463
Edition: 3rd Edition
Publisher: John Wiley & Sons
Published: 27 Aug 1999

ISBN 10: 047133166X
ISBN 13: 9780471331667

Author Bio
Uma Sekaran, Professor Emerita, Southern Illinois University at Carbondale