Research Methods for Business: A Skills Building Approach, 3rd Ed

by UmaSekaran (Author)

• Used

  Hardcover
  1999

  $3.30

  This volume offers a framework for conducting research in a scientific manner for all areas of business. Students learn how to develop practical knowledge and skills to understand and carry out research projects. This edition goes beyond helping students understand the ways in which systematic research can be conducted to describe, explain and predict phenomena of interest pertaining to business.

• Used

  Paperback
  1992

  $3.30

• Used

  Hardcover
  1992

  $3.30

  Covers all current areas of business ranging from management and marketing to finance and accounting. Features a new chapter on statistics; direct, detailed guidelines for conducting systematic research to produce sound reports; extensive, practical, skill-building exercises that challenge students to think and apply their research knowledge; an in-depth discussion of computer-assisted data collection and analysis and much more.