by Grosse (Author), Faculty of Thunderbird Graduate School (Author), Lastthe Faculty of Thunderbird the Ameri (Author)
THUNDERBIRD on Global Business Strategy No matter what line of business you are in, produce or biotech, apparel or semiconductors-you can be sure that right now an ambitious management team in some distant part of the globe is devising a strategy to undermine your position and steal away your hard-won customer base.
Format: Illustrated
Pages: 388
Edition: 1
Publisher: John Wiley & Sons
Published: 10 Apr 2000
ISBN 10: 0471326062
ISBN 13: 9780471326069