Hospitality Sales: A Marketing Approach

by Margaret Shaw (Author), Margaret Shaw (Author), Susan V. Morris (Author)

• New

  Illustrated
  1999

  $190.31

  What It Takes to be a Leader in Hospitality Sales-Principles and Techniques for Success What's the key to success in today's competitive hospitality industry? Sales-the art and science of telling potential customers that you have the product they need, when they need it, and where, at a price that's right for them.