Internet World: Essential Business Tactics for the Net (Mecklermedia)

by Larry Chase (Author)

• Used

  Paperback
  1998

  $4.85

  This text aims to provide readers with strategies and tactics to stay one step ahead of competitors. Small businesses and large corporations alike should discover how to reduce costs of travel, printing, handling, postage, distribution, purchasing, and other operating costs, as well as lower costs and improve the efficiency of recruiting new employees. Readers should also learn how to use the Web to test new products, services as well as prospective clients, and how to implement a search strategy for finding information.