by RobertF.Hartley (Author)
This is a successful casebook that presents contrasting cases of management mistakes and successes, providing insights into the art of managerial decision-making. Covers the importance of public image, the need for focused growth, the power of judicious imitation, and prudent crisis management.
Format: Paperback
Pages: 384
Edition: 7th Edition
Publisher: John Wiley & Sons
Published: 04 Jul 2002
ISBN 10: 0471203688
ISBN 13: 9780471203681