Buy Now!: Creative Marketing That Gets Customers to Respond to You and Your Product

by TomKelly (Author), RickCesari (Author), RonLynch (Author)

• New

  Hardcover
  2011

  $25.44

  Advice from a master of direct response marketing Rick Cesari shares his twenty-five years of insights and methods as a guide that will help readers make the most of direct response marketing. Rick is the man behind the marketing campaigns that put the George Foreman Grill and OxiClean into the minds of millions of consumers.