Decision Analysis for Management Judgment

Decision Analysis for Management Judgment

by George Wright (Author), George Wright (Author), Paul Goodwin (Author)

Synopsis

In an increasingly complex world, decision analysis plays a key role in helping managers gain a greater understanding of the situations they face. This updated classic offers unrivalled coverage of the problems associated with unaided managerial decision making and the methods designed to overcome them, all presented and explained in a clear, straightforward manner. The Third Edition is extensively updated and reflects new developments such as 'fast and frugal heuristics' and structured risk management . A new website will offer links, additional exercises and case studies, and downloadable Excel spreadsheets.

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More Information

Format: Paperback
Pages: 492
Edition: 3
Publisher: John Wiley & Sons
Published: 16 Dec 2003

ISBN 10: 0470861088
ISBN 13: 9780470861080

Author Bio
Paul Goodwin is Senior Lecturer in Management Science in the Management School at the University of Bath. His research interests focus on the role of management judgment in forecasting and decision-making, and he has published in key journals in the field. He is an Associate Editor of the International Journal of Forecasting and a member of the editorial board of the Journal of Behavioral Decision Making. He has consulted with firms such as British Telecom and South Western Electricity. George Wright is a psychologist with an interest in the role and validity of judgment in decision making and forecasting. He is especially interested in the use of management science- and behaviorally-based methods to improve decision-making. He has published in key journals, and is the Editor of the Journal of Behavioral Decision Making. He has consulted with firms such as IBM, ICL, NEC, Petronas, Jordan Ministry of Planning, and the Scottish Football Association.