Competitive Advantage in SMEs: Organising for Innovation and Change

Competitive Advantage in SMEs: Organising for Innovation and Change

by Oswald Jones (Editor)

Synopsis

This work draws on up to date empirical evidence to illustrate how SMEs can become more innovative through the introduction of new products and services. It discusses the effective and efficient use of information technology by broadening management skills and knowledge.

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More Information

Format: Illustrated
Pages: 290
Edition: 1
Publisher: Wiley
Published: 25 Mar 2003

ISBN 10: 0470843349
ISBN 13: 9780470843345

Author Bio
Oswald Jones is Professor of Innovation and Entrepreneurship at Manchester Metropolitan University. Fiona Tilley recently left Manchester Metropolitan University to join the School of the Environment at Leeds University as Lecturer in Environment and Business.