New Economy Emotion: Engaging Customer Passion with e-CRM

by Alfredo Zingale (Author), Matthias Arndt (Author)

New
Paperback
2001
$47.33

The aim of the New Economy Excellence series is to focus on helping senior managers create and sustain competitive advantage in the Internet economy. The series gets to grips with providing a commercial analysis of the opportunities and pitfalls of the e-business environment.

Synopsis

The aim of the "New Economy Excellence" series is to focus on helping senior managers create and sustain competitive advantage in the Internet economy. The series gets to grips with providing a commercial analysis of the opportunities and pitfalls of the e-business environment.

$47.33

Quantity

20+ in stock

More Information

Format: Paperback
Pages: 256
Edition: 1st Edition.
Publisher: John Wiley & Sons
Published: 25 Jun 2001
ISBN 10: 0470841354
ISBN 13: 9780470841358