The Handbook of Online and Social Media Research: Tools and Techniques for Market Researchers

The Handbook of Online and Social Media Research: Tools and Techniques for Market Researchers

by RayPoynter (Author)

Synopsis

Drawing together the new techniques available to the market researcher into a single reference, The Handbook of Online and Social Media Research explores how these innovations are being used by the leaders in the field.

$50.19

Quantity

20 in stock

More Information

Format: Hardcover
Pages: 462
Publisher: John Wiley & Sons
Published: 13 Aug 2010

ISBN 10: 0470710403
ISBN 13: 9780470710401