Open Leadership: How Social Technology Can Transform the Way You Lead (J-B Warren Bennis Series)

by Charlene Li (Author)

• New

  Hardcover
  2010

  $27.45

  An essential guide for leaders who want to use social media to be open while maintaining control

  Be Open, Be Transparent, Be Authentic are the current leadership mantras-but companies often push back. Business is premised on the concept of control and yet the new world order demands openness-leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world-where blogging, twittering, facebooking, and digging are becoming the norm. the author lays out the steps that leaders must take to transform their organizations and themselves into being open -and exactly what that will mean. * Shows how to use social media to become an open organization * Offers basic advice for leaders who are adapting to the new era of openness in the marketplace * The author Charlene Li is one of the foremost experts on social media and technologies

  In easy-to-understand language, this book will help leaders orient themselves to social networking and other technological advances.