Winning with Customers: A Playbook for B2B

by D . Keith Pigues (Author), JerryD.Alderman (Author), OwensCorning (Foreword), KarelCzanderna (Foreword)

New
Hardcover
2010
$81.39

Customer Value Creation (CVC) provides an understanding of how leading Business to Business (B2B) companies use deep customer understanding to reduce their cost of serving customers and increase revenues- all leading to profit growth.

Synopsis

Customer Value Creation (CVC) provides an understanding of how leading Business to Business (B2B) companies use deep customer understanding to reduce their cost of serving customers and increase revenues- all leading to profit growth.

$81.39

Quantity

20+ in stock

More Information

Format: Hardcover
Pages: 464
Publisher: John Wiley & Sons
Published: 17 Sep 2010
ISBN 10: 0470547995
ISBN 13: 9780470547991

Winning with Customers: A Playbook for B2B

New

$81.39

Synopsis

$81.39

More Information