by Cyndi Laurin (Author), Craig Morningstar (Author)
The bestselling author of Catch! shares the innovation secrets that helped Boeing turn itself around from the brink of collapse The Rudolph Factor tells the story of Boeing's spectacular turnaround through a discussion of principles and qualities that are transferable and replicable to any size or type of organization in any industry.
Format: Hardcover
Pages: 165
Publisher: John Wiley & Sons
Published: 21 Jul 2009
ISBN 10: 0470451033
ISBN 13: 9780470451038