Brand Atlas: Branding Intelligence Made Visible

by Alina Wheeler (Author), JoelKatz (Author)

• Used

  Hardcover
  2011

  $16.19

  Carrying through Alina Wheeler's trademark of beautiful layout and design, the book takes you on a journey through just about every important element of branding you could think of, from passion to positioning. The Influential Marketing Blog (May 2011) A company's brand is its most valuable asset.

• New

  Hardcover
  2011

  $30.69

  Carrying through Alina Wheeler's trademark of beautiful layout and design, the book takes you on a journey through just about every important element of branding you could think of, from passion to positioning. The Influential Marketing Blog (May 2011) A company's brand is its most valuable asset.