by Jeanniey Mullen (Author)
If the idea of starting an email marketing campaign overwhelms you, the authors of Email Marketing: An Hour a Day will introduce you to email marketing basics, demonstrate how to manage details and describe how you can track and measure results. Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute an email marketing campaign in just one hour a day. When you feel comfortable with the basics, learn how to use video and audio enabled email, implement tools like mobile devices and leverage social networks.
Format: Illustrated
Pages: 100
Edition: 1
Publisher: John Wiley & Sons
Published: 21 Nov 2008
ISBN 10: 0470386738
ISBN 13: 9780470386736