by Bruce Berman (Author)
Edited by industry expert Bruce Berman and with contributions from the top names in IP management, From Assets to Profits provides a detailed overview of what intellectual property assets are, how they work, and what professionals need to know about them to succeed in today's competitive business environment.
Format: Hardcover
Pages: 320
Publisher: John Wiley & Sons
Published: 07 Nov 2008
ISBN 10: 0470225386
ISBN 13: 9780470225387