Heavy Hitter Sales Wisdom: Proven Sales Warfare Strategies, Secrets of Persuasion, and Common–Sense Tips for Success

Heavy Hitter Sales Wisdom: Proven Sales Warfare Strategies, Secrets of Persuasion, and Common–Sense Tips for Success

by SteveW.Martin (Author)

Synopsis

Praise for Heavy Hitter Sales Wisdom

Steve Martin takes a much-needed look at how successful executives read verbal and nonverbal messages, which allows them to quickly understand the subtext of their customers' minds. The best part is that the author shares effective strategies that put more fun into selling and more money into salespeople's pockets.
Gerhard Gschwandtner Founder and Publisher, Selling Power magazine

Steve Martin's interesting examination of great leaders in history and the parallels he draws between waging a war and waging a sales campaign should be required reading for enterprise salespeople.
Jay Fulcher, Chief Executive Officer, Agile Software

This powerful book provides real-world strategies you can use to increase sales immediately!
Brian Tracy, President, Brian Tracy International, author, Getting Rich Your Own Way

Heavy Hitter Sales Wisdom goes beyond the traditional description of sales cycles to the heart of selling. It's about the emotional connection with the customer, but also the attack and destruction of the competition.
Olivier Helleboid, Vice President, Software Operations, Hewlett-Packard

Heavy Hitter Sales Wisdom provides field sales generals and sales soldiers with tons of strategy, persuasion techniques, and common-sense approaches to winning the hearts and minds of prospects. This book will add new weapons to your arsenal.
Tim Kelliher, Senior Vice President, Sales, DHL Global Mail

$22.03

Quantity

20+ in stock

More Information

Format: Illustrated
Pages: 272
Edition: 1
Publisher: Wiley
Published: 22 Sep 2006

ISBN 10: 0470052317
ISBN 13: 9780470052310

Author Bio

STEVE W. MARTIN is a successful speaker, consultant, and the creator of the Heavy Hitter Selling training program. Using the concepts of neurolinguistics, he has developed effective models that have helped thousands of salespeople become heavy hitter revenue producers. He is also the author of Heavy Hitter Selling, from Wiley.