Can We Do That? Outrageous PR Stunts That Work - And Why Your Company Needs Them

Can We Do That? Outrageous PR Stunts That Work - And Why Your Company Needs Them

by PeterShankman (Author)

Synopsis

This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly crazy PR stunts of all time explaining why some work and others don t.

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Quantity

20+ in stock

More Information

Format: Illustrated
Pages: 224
Edition: 1
Publisher: Wiley
Published: 02 Jan 2007

ISBN 10: 047004392X
ISBN 13: 9780470043929