Discount Business Strategy: How the New Market Leaders are Redefining Business Strategy

Discount Business Strategy: How the New Market Leaders are Redefining Business Strategy

by Flemming Poulfelt (Author), Michael Moesgaard Andersen (Author)

Synopsis

What people are saying about Discount Business Strategy: "Michael Andersen and Flemming Poulfelt provide a provocative discussion of the rapidly growing role of discounters across numerous industries: how they operate; how they create uniqueness; and how they can destroy value for incumbents.

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More Information

Format: Hardcover
Pages: 320
Publisher: John Wiley & Sons
Published: 22 Sep 2006

ISBN 10: 0470033533
ISBN 13: 9780470033531