Winning at New Products, 5th Edition: Creating Value Through Innovation

New
Illustrated
2017
$22.31

A fully updated edition of the classic business reference book on product development from a world renowned innovation management scholar

Synopsis

A fully updated edition of the classic business reference book on product development from a world renowned innovation management scholar

$22.31

Save:$3.01 (12%)

Quantity

10 in stock

More Information

Format: Illustrated
Pages: 448
Edition: 5th ed.
Publisher: Basic Books
Published: 28 Sep 2017
ISBN 10: 0465093329
ISBN 13: 9780465093328