Butterfly Economics: A New General Theory of Social and Economic Behavior

New
Paperback
2008
$27.63

In this cogently and elegantly argued analysis of why human beings persist in engaging in behaviour that defies time-honored economic theory, Ormerod also explains why governments and industries throughout the world must completely reconfigure their traditional methods of economic forecasting if they are to succeed and prosper in an increasingly complicated global marketplace.

Synopsis

In this cogently and elegantly argued analysis of why human beings persist in engaging in behaviour that defies time-honored economic theory, Ormerod also explains why governments and industries throughout the world must completely reconfigure their traditional methods of economic forecasting if they are to succeed and prosper in an increasingly complicated global marketplace.

$27.63

Quantity

20+ in stock

More Information

Format: Paperback
Pages: 240
Edition: Reprint
Publisher: Basic Books
Published: 20 Apr 2008
ISBN 10: 0465053564
ISBN 13: 9780465053568

Author Bio

Paul Ormerod has been head of the Economic Assessment Unit at The Economist and a visiting professor at the Universities of London and Manchester. He lives in London.