by JeffSlutsky (Author), Marc Slutsky (Author), Mark Slutsky (Author)
CEOs, department heads, freelance consultants, lawyers--almost everyone in business--has to fight for clients just like manufacturers or retailers. Now, in this guide, two daring young marketing marauders tell how to target profitable clients; how to discover your unique market niche; how to get free publicity; how and when to advertise; and more.
Format: Paperback
Pages: 260
Publisher: Grand Central Publishing
Published: Sep 1992
ISBN 10: 0446393150
ISBN 13: 9780446393157