Advertising  (Influence and Persuasion)

Advertising (Influence and Persuasion)

by Clive Gifford (Author)

Synopsis

By the time you reach eighteen years of age, there is every chance that you will have already watched more than a quarter of a million TV adverts. That is just the start. Researchers estimate that moving around a busy town or city, a person will be bombarded by more than 3,000 different examples of advertising every day.

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More Information

Format: Hardcover
Pages: 64
Edition: New Ed
Publisher: Heinemann Library
Published: 14 Jul 2006

ISBN 10: 0431098395
ISBN 13: 9780431098395