Pimpin' Ain't Easy: Selling Black Entertainment Television

New
Paperback
2007
$40.02

Explores the legacy of BET: what the network has provided to the larger US television economy, and, more specifically, to its target African American demographic. This book examines whether the company has fulfilled its stated goals and implied obligation to African American communities.

Synopsis

Explores the legacy of BET: what the network has provided to the larger US television economy, and, more specifically, to its target African American demographic. This book examines whether the company has fulfilled its stated goals and implied obligation to African American communities.

$40.02

Quantity

1 in stock

More Information

Format: Paperback
Pages: 232
Edition: New edition
Publisher: Routledge
Published: 14 Nov 2007
ISBN 10: 0415976790
ISBN 13: 9780415976794