The Advertising and Consumer Culture Reader

by Joseph Turow (Editor)

• Used

  Illustrated
  2009

  $5.90

  Commercial breaks, radio spots, product placements, billboards, pop-up ads - we sometimes take for granted how much advertising surrounds us in our daily lives. What, exactly, does advertising do? How and why do ads influence us? How does the advertising industry influence our media? This title addresses these questions.

• New

  Illustrated
  2009

  $61.80

  Commercial breaks, radio spots, product placements, billboards, pop-up ads - we sometimes take for granted how much advertising surrounds us in our daily lives. What, exactly, does advertising do? How and why do ads influence us? How does the advertising industry influence our media? This title addresses these questions.