by Bruce Wrenn (Author), David L . Loudon (Author), RobertE.Stevens (Author), LawrenceS.Silver (Author)
Rev. ed. of: Marketing research: text and cases / Bruce Wrenn, Robert E. Stevens, David L. Loudon. 2nd ed.
Format: Hardcover
Pages: 376
Edition: 3
Publisher: Routledge
Published: 23 Nov 2012
ISBN 10: 041589929X
ISBN 13: 9780415899291