The African Origins of Rhetoric (African Studies)

The African Origins of Rhetoric (African Studies)

by Cecil Blake (Author)

Synopsis

Through a critical analysis of ancient African texts that predate Greco-Roman treatises Cecil Blake revisits the roots of rhetorical theory and challenges what is often advanced as the darkness metaphor -- the rhetorical construction of Africa and Africans. Blake offers a thorough examination of Ptah-hotep and core African ethical principles (Maat) and engages rhetorical scholarship within the wider discourse of African development. In so doing, he establishes a direct relationship between rhetoric and development studies in non-western societies and highlights the prospect for applying such principles to ameliorating the development malaise of the continent.

$63.31

Quantity

10 in stock

More Information

Format: Paperback
Pages: 160
Publisher: Routledge
Published: 04 Jun 2010

ISBN 10: 0415883873
ISBN 13: 9780415883870

Author Bio
Cecil Blake is Chair of the Africana Studies Department at the University of Pittsburgh. He is the author or editor of many books, including Handbook of Intercultural Communication, Through the Prism of African Nationalism, and Intercultural Communication: Roots and Routes.