by Alistair Bruce (Author), JohnnieE.V.Johnson (Author)
Addresses contemporary issues in decision research, such as how individuals deal with uncertainty and complexity, gender-based differences in decision-making, what determines decision performance and why people choose risky activities. This book offers an understanding of the psychological and economic underpinnings of betting behaviour.
Format: Hardcover
Pages: 400
Edition: 1
Publisher: Routledge
Published: 24 Jan 2008
ISBN 10: 0415426286
ISBN 13: 9780415426282