International Business and Tourism: Global Issues, Contemporary Interactions (Routledge International Series in Tourism, Business and Management)

International Business and Tourism: Global Issues, Contemporary Interactions (Routledge International Series in Tourism, Business and Management)

by C . Michael Hall (Editor), TimColes (Editor)

Synopsis

Explores what is possibly the most unrecognized of international service industries, placing tourism in the context of contemporary globalization and trade in services. This textbook provides fresh perspectives on tourism as a form of international business, and the implications for firms, the state and individuals.

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More Information

Format: Paperback
Pages: 304
Edition: New Ed
Publisher: Routledge
Published: 10 Mar 2008

ISBN 10: 0415424313
ISBN 13: 9780415424318