by Chris Gratton (Author), HarryArneSolberg (Author), Harry Arne Solberg (Author), Chris Gratton (Author)
Sports constitute one of the valuable forms of broadcast entertainment in lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. It provides an introduction to various aspects of economics in this area.
Format: Hardcover
Pages: 248
Edition: 1
Publisher: Routledge
Published: 28 Feb 2006
ISBN 10: 0415357799
ISBN 13: 9780415357791
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