From Followers to Leaders: Managing Technology and Innovation

From Followers to Leaders: Managing Technology and Innovation

by David Wield (Author), NaushadForbes (Author), David Wield (Author), Naushad Forbes (Author)

Synopsis

This book centres on the ways in which ordinary firms can improve technology management. It argues that succeeding as a follower-firm requires learning from many experiences and avoiding simplistic 'how-to' approaches.

$100.54

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1 in stock

More Information

Format: Hardcover
Pages: 232
Edition: 1
Publisher: Routledge
Published: 14 Mar 2002

ISBN 10: 0415251753
ISBN 13: 9780415251754