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Marketing and Feminism: Current Issues and Research (Routledge Interpretive Marketing Research)

Marketing and Feminism: Current Issues and Research (Routledge Interpretive Marketing Research)

by Lorna Stevens (Editor), Lorna Stevens (Editor), Pauline Maclaran (Editor), Miriam Catterall (Editor)

  • New

    Paperback 2000

    $75.30
Synopsis

The best of current scholarship on feminist perspectives in marketing. Through stimulating and challenging discussions, this book highlights assumptions about women and gender in marketing theory and practice.

$75.30

Quantity

10 in stock

More Information

Format: Paperback
 Pages: 296
 Edition: 1
 Publisher: Routledge
Published: 20 Jul 2000
ISBN 10: 0415219736
ISBN 13: 9780415219730